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Livefit is an online network for the UK’s top personal trainers. Via the Livefit platform experienced PTs offer tailored fitness and nutritional programmes to clientele in their local area.

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Livefit isn't just an online platform; Users are able to book personal one-to-one sessions with their local trainer, whilst receiving on-going support and communication online.

In early 2015 we were approached to re-brand the company’s core visual identity. We wanted to reinforce and reflect their goals and values for the future. With this in mind, we developed the brand’s language — from adcepts and printed collateral, through to their online presence and soon to be released app.

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Our task when developing their cross-platform web presence was to showcase Livefit’s story through their brand. The website’s focus was to encourage new customers and trainers to join the online platform. It includes a way of locating your nearest PT, an online fitness journal and e-commerce reporting the latest heath news and supplements.

Created in collaboration with Alex Acosta.

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